10 Things to do before you Launch your Blog
Starting a blog can be a big deal if you want it to be and the moment you decide to start your blog, you should prepare yourself for a roller coaster of emotions. Starting a blog is exciting and scary, but it is an excellent way of reaching out or connecting to people and sharing your thoughts and knowledge with the world.
Another great benefit of blogging is that you can do it as a full-time job and earn loads of money from it. After all, making money while doing what you love is the dream. It is flexible and convenient, and you can do it from the comfort of your home.
However, a successful blog is not built in a day; it requires some work, consistency, and dedication on your part. However, don’t panic just yet, there are a few steps you can take to ensure your blog takes off the right way.
1.Find your niche
You must have heard this advice several times or seen it in many articles, that is because it is one of the most crucial aspects of blogging. Knowing what you want to blog about is essential, it gives you the drive and motivation you need to start the blog. It could be anything, from a hobby to a subject you are passionate about, something that you feel the need to share with the world.
- Find your target market
Your target market is the group of people your message appeals to the most. It is important to know who these people are and what they want. That does not mean that your blog has to cater to their needs, your blog has a purpose after all. However, if you plan to earn an income from your blog, you have to study your target market and understand them and their needs.
- Have a plan
Blogging can be a business, especially if you plan to earn an income from blogging. Every business starts with a plan, and your blog shouldn’t be any different.
Create a business plan by listing all the things you need to do before and after you launch your blog, including your budget. Use the plan as a guide to help you grow your business and overcome each hurdle that presents itself at every stage of your blogging business.
- Build your brand
Your brand is your business identity, and it needs to show exactly who you are and what your business is about. Creating your brand is one of the most exciting aspects of the blogging business, you get to pick your look and your name. You can also choose colors and styles and themes that go with your brand. You have to be consistent so that your blog does not look messy.
- Create the website
You don’t have to be a tech genius or hire one to build your site. You can do it yourself if you don’t want to outsource it. Some popular options you can use to host your blog are Blogger, WordPress.org, Wix, Shopify, and Squarespace. These sites are user-friendly, and they have tutorials to help you work through the process. Wordpress is one of the cheapest and easiest to use, and there are several tutorials online that teach you how to use it.
- Use social media
Social media is the best tool you can use to promote your blogging business. The most popular platforms for bloggers are Youtube, Facebook, Instagram, Twitter, and Pinterest. If your blog involves many images, you can use platforms like Instagram and Pinterest. Make sure your pictures are crisp and high-quality so that they attract people easily. A good idea is to build your presence on two major platforms like Pinterest and Instagram.
- Engage your readers and other bloggers
Connect with your readers and collaborate with other bloggers as often as you can. You can start the process of working with other bloggers even before you launch your blog. You can comment on their posts, follow them on social media, and send them emails. Not only do you get to connect with other people, but you also make friends in your line of work.
If some bloggers don’t want to connect with you, that’s okay. Don’t force it. Just be yourself and continue to do what you love, connect with the friendly bloggers and focus on building your presence.
- Promote your blog
Get the attention of your readers by creating hype for your blog. Social media is one of the best ways to do this, the platforms are wide and reach a large number of people.
You can make your blog launch a big deal, throw a party or a small soiree just for the launch so that your friends, family, colleagues and other people can become aware of your blog. You can share freebies to get people more interested, and you can use that medium to build your email list.
- Write your first post
Before you launch, prepare your first few posts so that your readers will have an array of posts to choose from. You can have up to five posts to engage your readers. Write an about me page and add your contact information so that your readers can contact you.
- Find a good sounding board
Talk to someone who will always tell you the good hard truth. That way, you know you are heading in the right direction. Between launching your blog and writing posts, you can get pretty busy and overwhelmed. Talk to a friend or friends and have them review your blog, search for errors, typos, and broken links so that you can launch a perfect blog.